MassArt Art Auction Branding and Design for the MassArt Foundation, 2004–2012.

During the nearly ten years I worked on the MassArt Auction this annual event grew into a nationally recognized venue for contemporary artworks—showcasing the work of leading artists, faculty and alumni of the college—thus helping to “bolster” the broader MassArt “brand.”

For each of these years I designed the invitation, catalog, promotional materials, environmental graphics, wayfinding and signage for what has become the college’s premier annual fundraising event.

Alumni from MassArt’s Graphic Design program have assumed responsibility guiding the project with Tom Davis (’76) and others designing the materials before me—and Bryant Ross (’04) and others afterwards.

Dan Vlahos and—

Jonathan Richard, Layout Artist
Jeff Vlahos, Graphic Design

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